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Culture Czars Podcast with Will Scott

Apr 1, 2020

Businesses all over the world have been hit hard by the new coronavirus (COVID-19) pandemic. It came fast and it came so abruptly that it caught nearly everyone off guard. Today’s guest, Gino Wickman, says that this is all part of an entrepreneur’s life. The highs and lows of business are almost predictable and the only way to weather each storm is by making sure you’ve got your reserves, your wits, and your grit intact so that you can pick up the pieces and begin anew.

This is also the reason why for Gino, now is actually a pretty good time to ask yourself whether you’re meant to be an entrepreneur or not. He tackles this question and all the things that come with it in his book, The Entrepreneurial Leap. For Gino, worst-case scenarios will always play out in some form or another, what you need to do is to make sure you’ve got the things well prepared on your end so that you’re ready to push back and keep things steady.

Here’s the kicker: not everyone is meant to be an entrepreneur and that’s absolutely okay. This is why Gino encourages people to take part in his 16-day Entrepreneurial Leap Challenge so that you can start charting the course of your future today.

Gino Wickman is the creator of the Entrepreneurial Leap but he is best known as the Founder of the Entrepreneurial Operating System or EOS Worldwide. Gino is also the author of the best-selling book Traction, the book that popularized the business management system. He has written many other books in the series including Get A Grip, Rocket Fuel, How To Be A Great Boss, and What The Heck Is EOS?

If you’re someone interested in business, if you’re just starting out as an entrepreneur, or if you’re already an entrepreneur but don’t really know how to go forward, stay tuned to this episode of Culture Czars where you can get insights and learnings that will make you think and carefully consider the choices you’ve made and will be making in the future as an entrepreneur.